Founded in 1993, JoJo Maman Bébé has grown to become the UK’s leading parent and baby boutique brand. The company has grown organically with a portfolio of 78 high street stores across the UK, as well as a successful website and strong social media presence. The new partnership with Next PLC will enable JoJo Maman Bébé to accelerate growth plans in the UK, IRE, and international territories. With a focus on good values, great design, fantastic customer service, environmental sustainability and loyalty to all involved, the company is proud to be a Certified B Corporation.