A modern, forward thinking bakery and gift business based in the heart of the Cotswolds, producing cakes and treats based on recipes developed by founder Meg Rivers.

Established more than 30 years ago, Meg Rivers built an unparalleled reputation for quality and service. Since Meg's death from cancer in 2001, the business has been run by family friend Julian Day with help from his daughters. Their lives were also touched by cancer when Julian's wife Joy died leaving him to bring up their children alone. Julian and his four daughters now continue the Meg Rivers name, leading the business for a new generation, whilst continuing to bake delicious, wholesome cakes just as they would for their own families, in memory of Meg and Joy's love of home baking.

With this legacy, the Meg Rivers name and core values have been heavily shaped by charitable partnerships with some of Britain's most well-known charities and brands. Family, giving and sharing are intrinsic to the Meg Rivers story and what shapes this unique slice of the Cotswolds. After all, giving is a piece of cake.

Product is available through the website, a monthly cake club and a wholesale supply, as well as a corporate offering. Meg Rivers Bakers of Happiness also stocks product exclusively for limited periods at Liberty London and Selfridges, though not the HOPE & JOY collection specifically.